This post. originally appeared on the American Express OPEN Forum. , where Mashable regularly contributes articles about leveraging social media and technology in small business. Every year consumers turn to the web to scour for the best holiday shopping deals. Black Friday has practically become a holiday of its own, with retailers jumping on the bandwagon earlier than ever to satisfy deal-hungry consumers. This holiday season you have an opportunity to leverage social media channels for trackable giveaways and discounts that can not only boost your holiday sales but improve your social media presence. 1. Direct Message Discounts. If you’re looking for fun and innovative ways to drum up your follower count on Twitter, or create more engagement between you and your customers, consider offering direct message-only holiday discounts. Here’s how this could work. Come up with a holiday deal that is significantly better than any of your existing promotions and make sure to share it with
3 Creative Ways SMBs Can Use Social Media for Holiday Discounts
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Pligg is an open source content management system that lets you easily create your own social network.
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